Introducing RUNGP AI Pacer

Your runners don't live on your website.Neither should your AI.

RUNGP AI Pacer connects runner conversations across SMS, email, web chat, web voice, social, phone and WhatsApp — all connected through RUNGP.

Every channel your runners use. One runner relationship.

RUNGPAI PacerConnected across every channel
SMS
Email
Web Chat
Web Voice
Instagram
Facebook
Phone
WhatsApp
Beyond the Chatbot

A website chatbot sees a website conversation.AI Pacer sees the runner relationship.

A runner may ask a question on your website today, reply to an email tomorrow, send an Instagram DM next week, and text you on race morning. AI Pacer brings those conversations into RUNGP so your organization can engage runners across the relationship — not just inside one chat window.

Website ChatbotOne channel
Runner
Website
Chatbot
Answer
Interaction ends

One channel

One interaction.

Connected Through RUNGPOver time
Website
Email
Instagram
SMS
Web Voice
RUNGPAI PacerOne continuing relationship

Connected through RUNGP

A continuing runner relationship.

What makes that connected relationship possible?

The Runner Data Hub

AI is only as smart as the context it can access.

RUNGP brings available runner data, conversations and engagement into one CRM — giving AI Pacer the context to understand who it's helping and what should happen next.

Sources

Registration

Participant + event data

Website + Forms

Leads + inquiries

Email + SMS

Runner communications

Social

Instagram + Facebook

Conversations

Web Chat · Web Voice · Phone · WhatsApp

Runner Profiles

Contact + engagement history

RUNGPRunner CRM+ Engagement Hub
RUNGPAI PacerUses context
Actions
Answer with context
Update runner record
Trigger workflow
Follow up
Escalate to your team

Keep your registration platform. We'll bring the data.

RUNGP works alongside the registration technology your organization already uses, bringing connected registration data into the same CRM where your runner conversations and engagement live. AI Pacer can then use that available context to deliver more relevant conversations and actions.

Operational Framework

Listens. Understands. Decides. Acts.

A unified operational loop built specifically for race management, participant inquiries, and endurance marketing workflows.

01

LISTENS

Connected Runner Conversations

Monitors SMS, Email, Web Chat, Web Voice, Instagram, Facebook, Phone, and WhatsApp in one platform.

RUNGP Platform
02

UNDERSTANDS

Runner Context + Knowledge

Uses participant history, registration details, race day logistics, and organizational knowledge.

RUNGP Platform
03

DECIDES

Action Selection

Determines whether to reply instantly, access CRM records, launch automated workflows, or notify event staff.

RUNGP Platform
04

ACTS

Executes in RUNGP

Sends replies, updates runner profiles, triggers SMS journeys, and hands off to human staff when needed.

RUNGP Platform
From Conversation to Action

Most AI answers questions.AI Pacer can do something about them.

AI Pacer doesn't just generate a response. Because it operates inside RUNGP, it can use available runner context, access organizational knowledge, update records, trigger workflows, notify your team, and continue the conversation.

Runner

“I registered for the half marathon but need to switch to the 10K. Can I do that?”

RUNGPAI PacerProcesses request
1Understands

Uses available context inside RUNGP

Runner identified
Registration data available
Event knowledge available
Conversation context available
2Decides

Determines the appropriate next step

Answer directly
Access runner information
Trigger an approved workflow
Escalate when human help is needed
3Acts

Executes through RUNGP

Send the runner a response
Update the runner record
Send the correct change link or instructions
Trigger follow-up
Notify or assign event staff if needed

Your team stays in control.

AI when you want it. Your team when you need it.

Unified Channels

Every runner channel, managed in one place.

Distinct channel routing supports Web Voice, Phone calls, SMS campaigns, and WhatsApp for international participants.

SMS

Direct 1:1 runner messaging & essential event updates.

Email

Transactional race information & newsletter automated flows.

Web Chat

On-site concierge answering bib pickup & Expo questions.

Web Voice

Direct voice conversations right through the website.

Instagram

Direct message responses for social media inquiries.

Facebook

Page inbox routing & event page participant responses.

Phone

Phone calls with automated voice assistance or staff transfer.

WhatsApp

Essential for international runners & destination marathons.

Your AI Pacer

Your AI Pacer. Your brand. Your voice.

Configure AI Pacer around your organization — from its identity and personality to what it knows, how it responds and when your team takes over.

AI Pacer Configuration

Build your runner-facing agent

Live preview
Identity

Agent Name

Pegasus

Organization / Event

BMW Dallas Marathon

Welcome Message

Hi! I'm Pegasus — how can I help?
Brand & Personality

Personality

HelpfulKnowledgeableFriendlyEnergetic
Knowledge

Approved knowledge sources

Race FAQsRegistration PoliciesCourse InformationEvent ScheduleOrganization Knowledge
Rules & Actions

Behavior

Approved ResponsesWorkflow ActionsHuman EscalationTeam Notifications
Pegasus

BMW Dallas Marathon

Powered by
RUNGP AI Pacer

Runner

“Where do I pick up my bib?”

Pegasus

Packet pickup is at the Health & Fitness Expo. I can send you the details.
Configuration → Runner experience

AI Pacer is the technology. Your organization creates the agent your runners experience.

The RUNGP AI Ecosystem

AI Pacer is just the beginning.

RUNGP brings AI into the tools your team already uses — helping you build, communicate, create, analyze and manage runner relationships from one connected platform.

AI Studio

Build your race website with a prompt.

Describe the website you want and AI Studio can create the structure, pages, sections and content for you — directly inside RUNGP. Start from an idea, refine it conversationally, and launch without starting from a blank page.

“Create a modern website for our half marathon with registration, race details, course information, FAQs and sponsor sections.”

AI Studio promptGenerating
RegistrationRace DetailsCourse InfoFAQsSponsors
Ask AI

Ask your business anything.

Use natural language to explore information inside RUNGP, get answers, summarize activity and surface insights without digging through screens and reports.

Email AI

Write better emails, faster.

Draft and refine email content with AI directly inside your workflow — from race announcements and participant updates to promotional campaigns.

Content AI

Create content on demand.

Generate and refine marketing copy for campaigns, websites, social posts and runner communications while keeping your team moving faster.

Review AI

Turn feedback into action.

Use AI to help manage reviews, understand participant feedback and respond more efficiently while protecting the runner experience.

One Connected Platform

AI for runner conversations. AI for your team. AI for your marketing. AI for your entire organization.

Built for the running industry. Connected through RUNGP.

RUNGP AI Pacer

Experience AI Pacer for your organization.

See how RUNGP AI Pacer can connect your runner conversations, data and workflows through one platform.